Talking About the Hustle and Pricing

In this episode, Keith dives deep into his journey from starting a landscaping business to reaching the 100k milestone in just two years. He emphasizes the importance of mindset and shares valuable insights on the balance between learning and earning in the entrepreneurial world. Keith also discusses the challenges he faced, including taking on too much work and the importance of setting the right minimums for your services. Along the way, he encounters a surprise guest, William, who shares his perspective on the landscaping industry. Get ready for an engaging and insightful conversation that will inspire and motivate you on your entrepreneurial journey in the season of 2023.


"If there comes a 90-day period where you've realized you're not learning anything new. Then you better be earning more raising your prices, raising your value and your worth."

 - Keith Kalfas

Topics Covered: 

  • Keith's humble beginnings and the birth of his podcast in 2014.
  • The journey of escaping dead-end jobs and achieving financial independence.
  • The power of taking calculated leaps of faith in your business.
  • The distinction between learning and earning in your entrepreneurial journey.
  • Survival mode versus feast or famine in the business world.
  • The importance of setting and maintaining minimum prices for your services.
  • A surprise visit from William, sharing his insights on the landscaping industry in 2023.

Key Takeaways 
"One baby step in the right direction can be the thing that changes everything in the right direction. And so there's a way to shortcut the stuff and compress time and it's through through online courses and programs, and now, coaches and consultants, if you can get the right coach that's been through all the stuff for real. And then they can help you compress time and kind of shortcut that chasm, you can make a lot of headway in a short amount of time." - Keith


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Resources and Websites: 

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